Sun Life Financial

The brightest Rising Stars
can still be hard to find.

Sun Life wanted to give back to at-risk youth, and it wanted to give big. $1 million big. So we helped the company develop a philanthropy program along with a website where students and nonprofits could apply. And then we made sure the word got out. The people at Sun Life got a chance to make a difference—and we got them a little media attention, too.