EVP, DIRECTOR OF MEDIA SERVICES
Greg doesn't like to overpay for anything. It doesn't matter if it's coffee, gas or a client's media buy. Most of his 20+ years in media have been at large New York agencies like DMB&B and Jordan McGrath, working on clients like Procter & Gamble, General Foods and Nestle.
While at Tierney, Greg has pushed beyond the boundaries of traditional media. He has led media innovations like TD Bank's Time & Temperature properties, as well as driven his team to be completely versed in all aspects of interactive planning and buying. There's no doubt that Greg has some serious knowledge, which is probably why he's a media instructor for the 4As Institute for Advanced Advertising Studies.